EX-10. Vector Databases. AI visibility audit.

Pinecone

Pinecone leads Vector Databases. In problem-first, the lane looks different.
Category
Vector Databases
Run date
2026-07-24 UTC
Sample
30 questions x 3 samples x 3 engines = 270 responses
Engines
anthropic, openai, perplexity

Pinecone leads Vector Databases. In problem-first, the lane looks different.

Across 270 responses, Pinecone appears in 75.2% of category-named queries. When a buyer describes a symptom instead of naming the category, the shape changes.

10/63
Pinecone in problem-first
Pinecone's presence in symptom-shaped queries.
Overall category presence: 203 of 270 (75.2%). In problem-first specifically, 48 of 63 responses in this bucket name no vendor at all (76.2%). That's empty inventory the leader could plausibly claim.

How AI answered a real buyer question in this category.

Query. Bucket 8. Problem-first. Excerpted from published audit.
my RAG retrieval is bad and I don't know why

I can help you debug this! RAG retrieval issues are super common and usually come down to a handful of root causes. Let me walk through the main things to check, but I'll need some info from you to give more targeted advice.

## Common causes of bad RAG retrieval

**1. Chunking problems** (probably the #1 culprit)

- Chunks too large → embeddings become "averaged" and lose semantic specificity

- Chunks too small → lose context needed to answer

- Bad split points → sentences/ideas cut in half

- No overlap → information at boundaries gets lost

**2. Embedding model mismatch**

- Using a weak/old embedding model (e.g., older `ada-002` vs newer models)

- Model not suited to your domain (e.g., general model on legal/medical/code)

- Query and document embedded differently (asymmetric vs symmetric models)

**3. Query/document semantic gap**

- User queries are short and vague ("how do I fix this?"), but documents are long and detailed

- Documents use jargon; queries use natural language (or vice versa)

- Fix: **HyDE** (generate hypothetical answer, embed that) or **query rewriting**

**4. Pure vector search limitations**

- Vector search misses exact keyword matches (names, IDs, error codes, acronyms)

- Fix: **hybrid search** (BM25 + vector) with reciprocal rank fusion

**5. No reranking**

- Top-k from vector search is noisy

- A cross-encoder reranker (e.g., Cohere Rerank, BGE reranker)...

Vendors named in this response NONE

Appearance rank and pick-share rank tell different stories.

Every brand ranked two ways. Appearance = how often the brand is named at all. Pick share = how often the brand is the SOLE or PRIMARY pick, as a percentage of all 270 responses. The gap between the two is the recommendation gap.

#BrandAppearApp %Pick %
01Pinecone20375.2%18.9%
02Qdrant15557.4%13.0%
03Weaviate15055.6%3.3%
04pgvector14854.8%14.4%
05Postgres13248.9%13.7%
06Chroma11442.2%4.4%
07Milvus11040.7%0.7%
08Supabase3211.9%1.5%
09Zilliz3111.5%0.0%
10LanceDB2810.4%0.0%
11Redis207.4%0.0%
12OpenSearch207.4%0.0%
Pinecone appears in 75.2% of responses and is the sole or primary pick in 18.9%. That is a 56.3-point gap. 15 appearances are UNFAVORABLE.

Top-mentioned brand in each type of buyer query.

BucketTopnRunner-up
Category discoveryPinecone36Postgres 36
ComparisonPinecone36Qdrant 21
Segment fitPinecone34Weaviate 34
EvaluationPinecone30Weaviate 27
PricingPinecone25Qdrant 17
TrustPinecone14Weaviate 10
SwitchingPinecone18Qdrant 9
Problem-firstMilvus12Pinecone 10

Problem-first zoom.

The highest-leverage queries: the buyer describes a symptom rather than naming the category.

#BrandCount%
01Milvus1219.0%
02Pinecone1015.9%
03Qdrant1015.9%
04pgvector812.7%
05Weaviate711.1%
n/aZero-vendor responses4876.2%

The domains the assistants pulled from.

Two lists. Vendor-owned and editorial sources on the left. SEO listing sites on the right. The split reveals which channel is doing the citation work.

Established, own content
  • pecollective.com119
  • dev.to86
  • firecrawl.dev70
  • pinecone.io66
  • encore.dev52
  • groovyweb.co39
  • zenml.io37
  • milvus.io37
  • qdrant.tech36
  • iternal.ai35
SEO listing sites
  • hackceleration.com12

Methodology and caveats.

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